About US

 

At first glance we understand the quick assumption and mis categorization of what we actually are. To many we may appear as a fashion or clothing brand. Well that isn't entirely correct , but is not fully wrong as well. We are a lifestyle company that embodies style as one of the many ways to express. Ultimately our aim is to build community, promote the freedom of expression and globally influence the action of positivity. 

We are made up of 4 primary factions. Fashion, Health & Wellness, Expression & Philanthropy. Our mission is to create a community of reciprocation, accentuate the notion of "Freedom to Express" and promote unity. Additionally we look to aid many other entrepreneurs, business owners, idealist , people with passion. Aid in the sense of creating a path of least resistance. 

Here is a brief overview of who we are and the mission we are on. The purpose we aim to serve within the community that we are creating. This should provide some clarity and differentiate the perception of a lifestyle company and a "clothing brand".

Our purpose is to bridge the gap between struggle and relief. Positioning ourselves to be able to create positions for others around the world. Building rapports with other entities in order to assist in bridging that struggle Gap.  We intend to enlighten and encourage people to take a more healthier stance to their own lives. That is the overall end goal, to help shape and mold perspective of those who want more out of life. All while retaining that freedom to express!

This company was founded by Sean Love who structured the company around Morals, Values & Principles that he himself embodies.  We understand that we can't force people to want more. Instead we create the community, be the influence and allow those in which it appeals, to attract to it.